Product Marketing Manager

Melbourne

A global leader in cloud-based intelligent information management systems, RecordPoint, is growing and is looking for great people to help them get there. So, if you are looking to join a growing team that cares about product excellence, and you’re excited by the opportunity to solve big problems working with market-leading ML/AI technologies, please read on…
  
Recordpoint’s mission is to make customers’ dreams of streamlined records and content management come true—so they can more effectively centralise their data, limit risk exposure, and increase employee efficiency.
  
It is exciting times for this Aussie-born, global leader in cloud-based info management and collaboration service as they continue to grow and expand their focus right now on building out an amazing marketing team and capability.
  
About the role [this is where you may or may not come into it…]
As the first Product Marketing Manager at RecordPoint, you’ll drive and define the go-to-market strategy for products and features. Your task is to clearly define a winning buyer’s journey and create messaging, content, and sales enablement tools supporting product launches, sales efforts, and marketing campaigns.
This is very much a ‘greenfields’ opportunity in a business ripe for fresh ideas, with a market-leading product disrupting the traditional records management industry.
  
So, what is it that we need you to deliver….

  • Develop a go-to-market playbook and craft messaging and positioning for products to ensure differentiation in the market
  • Work closely with cross-functional teams to develop and execute go-to-market strategies, launch new products and services, and drive ongoing awareness and education programs.
  • Conduct ongoing research to gain insights into customer’s usage, feature feedback, buyers’ personas, product pricing, and untapped opportunities through interviews, surveys, focus groups, product and sales data.
  • Research the market landscape and collect competitive intelligence to benchmark product capabilities and develop an effective product positioning strategy

And now a little bit about you… 
Ok, so this role most definitely is needing a human who is a master of their craft; genuine empathy for the audience and the ability to connect and engage through relevant and impactful content – I am keen to hear all about how you’ve been able to move the dial, particularly within a technical B2B SaaS environment.
There is most definitely a high standard set within the culture of RecordPoint, they are all proud of what they do, so we are looking for a passionate Product Marketing Manager, who will drive deep into the understanding of the “what” and enhance the “how” within the relationship between product and customer. 
This is a growing team so we are looking for a team player, less focused on job title, more concerned with delivering results with an entrepreneurial and execution-led mindset.

What you’ll get:

  • A competitive salary in a fast-growing start-up environment
  • Flexible work-life balance
  • Opportunities to grow and develop
  • Dedicated Learning & Training Budget
  • Central CBD office locations if you’re in either Melbourne or Sydney

If the talk of all of this good stuff truly does resonate with you. Please let’s chat; whether that be via voice, words in an email, or even on socials > I’m super keen to meet you…

Luke | [email protected] | 0467815234

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Date Listed
20/06/2022
Reference
AF1374361
Location
Melbourne
Contact
[email protected]
Type
Permanent / Full Time