Record and information management.
These are things that organisations have always cared about, but it wasn’t really something individuals thought about or cared about. These were things that were dealt with by people we didn’t know nor really care about either. It was their job.
Data protection and how information is used, accessed, stored and/or secured has very much become a thing. A thing that not only businesses care about, but individuals as well. Customers, users, patients, clients.
I’m not saying this is going to be your lead in conversation and make you fun at parties, but it is more relevant than ever.
Can you tell us more about the organisation?
Sure. This Marketing Manager role is with ZircoData.
What you have here, is a well backed, scaling business and dare I say it, going through significant digital transformation and investment.
What does it mean?
There are real positives but also challenges when you’re well backed and looking to go through that journey of significant change. This role is at the heart of how the business positions itself through change in product, customer experience but also significant business events whilst accelerating growth.
What about the role?
This is a B2B org that covers a number of verticals across government, institutions, corporate and enterprise.
The day-to-day marketing mix will cover campaign management, brand ownership, content, paid/performance (agency management), and looking to drive growth across existing and new channels. There will be a heavy digital bias in this.
Personally, I see this as a heavy net-growth role, with a short-term focus on top of funnel growth initiatives and lead generation.
It’s a role with transparency on impact and a very data driven one with clear focus. As the business grows and evolves, there is the remit to grow and shape this gig with it.
Whom do I need to be?
Great question… A marketer with breadth, but comfortable with a growth remit. Comfortable with pace, ambiguity and change. Highly commercially and data-driven.
Have partnered effectively with Sales teams driving growth objectives across a variety of clients with great complexity.
Exposure or experience in environments that have gone through M&A activity and understanding of what that means is highly advantageous as well.
This is a stand alone role (for now) reporting into the Chief Revenue Officer, so there is thinking and doing, support but also a lot of autonomy.
If this is something that resonates with you and there is a level of curiosity, please apply and say hi!