Email Marketing Specialist

Brisbane

This gig is a bit of a different one for this team. While their bread + butter has been in the Media and Search space, this role beautifully sits in a very different patch. 

We’re after an extraordinary Email Marketer that has some deep chops in driving effective + large scale EDM campaigns and strategies.

If that’s your kinda thing, then read on…

This gig is with our mates at Alpha Digital. We’ve been working with them for quite some time now and we always get pumped to be out in the market, waving their flag ‘round and singing their praises.  

And you know why? 

They do good work and they’ve let their work do all of the talking for them. They work with the most epic brands and businesses like City Beach, Superga, Dissh, Pillowtalk, Lorna Jane and heaps more[obvs] getting them incredible results, time and time again.

But the best bit? They’re not part of a network. They’re homegrown, here in beautiful Brisbane. And by golly, they are gooood. Actually, they’re the best.

So… I bet you’re wondering what this gig is all about, right? 

Well, you’ll be a key and go-to product specialist for ‘all things’ Email Marketing in the team including driving exciting EDM strategy, automation, and campaign implementation for some of the BEST eComm powerhouse brands in the biz. You’re someone who knows a thing or two about developing email marketing strategy, database management and segmentation that’s matched with a creative flair and an ability to capture the hearts and minds of your clients’ email audiences.

As an EDM product specialist, you’ll play a key role in assisting the team to evaluate and identify email marketing opportunities. You’ll also be comfortable collaborating with designers and copywriters and you’ll even have some solid creative copywriting skills under your own belt. You’re a thought leader in the space, you’re analytical yet creative, and you’ve got the EDM chops to really make this role a success. Plus, you’ll get to play an important role in assisting to continuously innovate and evolve the EDM offering over time. [I mean, cool right?]

Here’s a little sneak peak at what you’ll be getting up to in the gig: 

  • Implement large-scale, effective and successful EDM and automation strategies and take the reins on database management, and segmentation to drive increased results for some of the biggest + most beautiful eComm brands in the biz; 
  • Play a key role in evaluating and identifying opportunities for improved EDM activities and success on client accounts;
  • Focus on continuous optimisation through analysis, testing and innovation; 
  • Collaborate with designers and copywriters to ensure on time delivery of campaigns; 
  • Write reports which explain impact and provide insights; And
  • Stay abreast of emerging trends and technologies through self directed learning and stay current in a rapidly evolving industry.

And.. here’s what we’re looking for in YOU:

  • You’ve got around 3 years of experience developing and implementing effective EDM strategies and integrated marketing campaigns for a BIG in-house brand or agency side; 
  • You’re an excellent writer, you know email marketing and all the ins and outs of it and your verbal comms are just as good!; 
  • You have experience creating CDP and CRM automation solutions; 
  • You’re familiar with or comfortable working across all the ‘cool’ tools and platforms in the EDM space and you’re comfortable adapting to new emerging tech and platforms [Extra brownie points for any experience working with platforms like: Emarsys, Klaviyo, HubSpot, Campaign Monitor, Litmus]; 
  • You’re equally analytical and creative; And
  • You have strong experience collaborating with designers and copywriters to ensure the successful and ‘on time’ + ‘on brand’ delivery of the campaigns and strategies you’ll be driving in the agency for a range of BIG clients.

Does this sound interesting? Are you intrigued? Yep, thought so!

We’re moving quickly on this one, so if this role feels like it was written for you, then go right ahead and apply today.

Here’s how you’ll find me for a chat: 
[email protected] | 0458 184 555

Apply Now
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Date Listed
01/09/2021
Reference
AF1213237
Location
Brisbane
Contact
[email protected]
Type
Permanent / Full Time