Digital Marketing Specialist

Melbourne

99designs has a strong brand heritage with design, with a passionate community of professional designers around the world fulfilling thousands of freelance design jobs each year. And now they’re growing! As part of their new partnership with Vistaprint, they’re looking to strengthen their service offering beyond freelance design, into a broader set of professional freelance marketing services.

The gig
Your role as the Digital Marketing Specialist will be focused on analyzing campaigns both qualitatively and quantitatively, optimizing them with your finger on the pulse of the digital advertising landscape to surface new opportunities and use innovative best practices to deliver additional value. 
Working amongst a pretty amazing team you will be working to support 99designs core growth channels in SEM, Social and Affiliate to attract and convert new clients to the business.

  • Optimize the marketing budget in channels you manage, and deliver an efficient return on investment in acquisition campaigns
  • Work closely with the broader marketing, creative and product teams to ensure alignment in 99designs messaging, value props and creative assets.
  • Plan, execute and report out on progress and learnings along the way.
  • Act as a go-to expert in problem-solving for growth as new opportunities and challenges arise within the business.

A bit about you
We need somebody who can think creatively and non-conventionally when it comes to growth. Somebody who is comfortable finding unique angles within new and existing push-marketing and pull-marketing channels. 

You may have worked a digital role (SEM, SEO) on either the product or agency side or you may even come from an engineering background, at the crux of it we are looking for a human who has a genuine passion for all things performance; 

  • Hands-on experience with Google Ads Search/Display. You have the ability to speak to your approach for scaling SEM account growth in the past – youre pretty proud of what you have done!
  • Strong analytical skills and a data-driven approach to problem-solving (A passion for examining insights to help develop creative marketing acquisition) 
  • Youre also up-to-date on the latest trends and In-depth knowledge of various social platforms, best practices, and website analytics.
  • Experience with and understanding of growth marketing principles – funnels, revenue v margin, LTV, paybacks etc
  • Strong sense of ROI – you can demonstrate the ability to manage ad spend and optimise towards a performance goal (sales, revenue or leads)

Is this you?…. 

Why 99designs?
99designs hold their values dearly – they believe in putting people first, and people helping other people to create their own success, that design has no borders, and that the journey should be fun. They want every person they engage with to be delighted with the 99designs service and experience.

As they continue to scale, they are committed to building an inclusive and diverse team that reflects the communities in which they operate. They want people to feel like they belong and can bring their whole selves to work. Their aim is to continue to foster a collaborative environment with a keen focus on innovation, growth and ownership. Below are some of the things they do to support their people.

  • Flexible working hours, remote-first policy and a great office located in Richmond, Melbourne.
  • Continual training and learning, conference attendance, and in-house mentoring opportunities
  • Health and wellness programs like yoga, a running club, and quiet spaces
  • A fully stocked kitchen, including an industrial-strength coffee machine, free snacks and weekly catered lunches
  • An active social club, with events for you and your family
  • Paid parental leave

Next steps
Hey – we’re affix. We have the amazing job to partner with inspiring companies such as 99designs to help them scale up their teams with the addition of great humans. We would love to know more about you, what you’re passionate about, interests and hobbies that go beyond just reviewing your CV. So, let’s have a chat and see if this is your happy (work) place.

Apply Now
Social

Date Listed
14/04/2021
Reference
AF1142206
Location
Melbourne
Contact
[email protected]ix.com.au
Type
Permanent / Full Time