Case study

PlayHQ + affix

Meet PlayHQ

PlayHQ is a dynamic sports-tech company that has rapidly transformed the landscape of community sports management since its inception in 2018. Founded by Codeware, PlayHQ has grown from a small startup to a global network, experiencing an impressive 200% growth in the past year alone. The company's mission is to unleash the life-changing impact of community sports by increasing participation and engagement. Their success is evident in its partnerships with major sporting organisations like the AFL, Basketball Australia, Cricket Australia and Netball Australia. PlayHQ’s commitment to making sports more accessible, safer, and enjoyable for millions has positioned it as a leader in the sports-tech industry, making it an ideal workplace for ambitious professionals seeking to make a significant impact.

What we did

affix was asked to support PlayHQ's global growth plans by shaping their executive leadership team and advise on organisational structure. This resulted in the successful appointment of a CTO and Head of Product. 

We played a search and advisory role to the business, consulting on team structure, role and position description creation, and ultimately, the search, engagement, and appointment of a number of key roles across the business. Since then affix has helped to establish the Engineering team with Engineering Managers and Software Engineers, as well as the Product function and PlayHQ’s Partnerships and Sales teams. 

PlayHQ At A Glance (1) (1)

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